Whilst there are many books on the practical skills of how to organise  corporate events, and a growing number which identify and analyse complex metrics to establish return on investment (ROI), there is surprisingly little advice out there on the most important aspect of the whole client entertainment process: that of the tactical skills of engaging with, and influencing, the guests who attend.

The Impeccable Host is the first, definitive, training resource that is  focused entirely on the interpersonal skills of how to Host corporate hospitality events more professionally and profitably than you do now.

Packed with practical techniques that you can put to immediate use, not fluffy theories, The Impeccable Host is both a training manual and a field guide that takes you through a systematic and linear process to help you generate more income from your client entertainment.

The book also presents a simple formula to enable you to track and measure ROI from your corporate hospitality events.

It is specifically aimed at those mid to senior level executives who act as Hosts at events of all types, but who normally have little experience of the interpersonal skills or techniques of influencing others needed for this form of intimate marketing, business development and relationship building. 

The Impeccable Host, whilst acknowledging that both you and the team with whom you work are exceptionally competent at what you do, asks: Can you reasonably expect to get the best results out of your investment in client entertainment without insight into the interpersonal skills required to Host them impeccably?

The book reveals all the skills of influence required to make the act of Hosting more outcomes-based for your executives, more profitable for your organisation and more enjoyable for your guests. 

You will be able to find additional new business opportunities from within your guests’ organisations, effortlessly, and deliver these opportunities to the income line of yours. 

Upon adoption of these techniques, Hosts will be able to deliver increased revenues from your events. They will be able to do this consistently, comfortably, confidently and with less personal stress.